Tuesday, March 17, 2009

Free! Why $0.00 Is the Future of Business

Google reported that its revenue for the fourth quarter period ending December 31, 2008, was $5.70 billion, yet charges nothing for many of it's products and services. Google succeeds because it creates value that attracts customers and makes money through the side door of advertising.

In this Wired Magazine article, Chris Anderson discusses why Free Is the Future of Business.

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